Type of bind: Hardcover
EAN num: 9780395736302
ISBN number: 0395736307
Label: Houghton Mifflin Company
Manufacturer: Houghton Mifflin Company
Page Count: 551
Printing Date: 1995-01
Publishing house: Houghton Mifflin Company
Sale Popularity Level: 2368285
Studio: Houghton Mifflin Company
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Editor's Notes and Comments:
Product Description:
The most up-to-date account of social psychology available, this text introduces key concepts through balanced coverage of classic studies, contemporary research, and current social issues. The authors use vivid examples, such as the election crisis, the Egyptian Air disaster, and the shooting of African immigrant Amadou Diallo, to reflect social psychology concepts in real life. The use of current events, social issues, and evocative photographs makes the text more compelling to students and brings real events closer to their lives.
- The comprehensive, current scholarship offers a broad and balanced look at social psychology and includes detailed descriptions of classic studies as well as the latest research findings.
- Extensive coverage of cross-cultural research and sociocultural perspectives includes studies of race, ethnicity, gender, and sexual orientation. These viewpoints are examined through topics such as the social self, personal and group perception of attitudes, conformity and obedience, interpersonal behavior, and group influences.
- Putting Common Sense to the Test features at the opening of most chapters reinforce the link between common sense and social psychology, and ask students to compare their innate beliefs to chapter concepts. Throughout the chapter students can examine those beliefs through research findings on various topics and review them at the end of the lesson.
User popularity level:
Rated by buyers 
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I'm not sold on social psychology. Part of my issue with this discipline is my personal fight to never let people pigeon-hole me and this seems to want to it on a grand scale. Some of the text does not help one see how issues of individual psychological development tie in to the study of social psychology. This is a great failing because many people no very little about this topic.
Rated by buyers 
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After a semester using the text i have come to the conclusion that the authors, Brehm, Kassin, and Fein, leave more questions then answers and that their sub-par sense of humour is more then just a waste of money. After reading certain sections i get the feeling that the authors do not clearly understand the issue at hand, but rather throw 15 different research studies at the topic covering their uncertainty and topping it off with a dire endeavor at a joke leaving the reader completely ambiguous.
Rated by buyers 
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Easy to read yet scholarly. Great illustrations. Space in the margins for notes. Good chapter overviews and summaries. Nice T/F questions to prime the reader. Sources used appropriately. It is truly the ideal textbook.
The format, layout, and writing style make this the text that other writers should follow.
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