Books : Competitive Battles: How to Size Up Competitors

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Author name: Clayton M. Christensen, Scott D. Anthony, Erik A. Roth

 : Competitive Battles: How to Size Up Competitors
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Type of bind: Digital
Format: Download: PDF
Label: Harvard Business School Press
Manufacturer: Harvard Business School Press
Page Count: 25
Printing Date: September 07, 2004
Publishing house: Harvard Business School Press
Release Date: October 25, 2008
Studio: Harvard Business School Press






Editor's Notes and Comments:

Product Description:
Sizing up a head-to-head competition very first involves assessing the combatants' strengths and weaknesses. Firms measure each others' resources, processes, and values. Where asymmetries develop between capabilities and market demands, opportunities arise for disruption. This chapter discusses why companies must continually scan a broad competitive horizon for both direct and indirect assaults.







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